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Freeman Thinking Thursday

Freeman Thinking Thursday

The Power and Influence of Event Strategy

Join us on October 26th in Washington, D.C. for our next Thinking Thursday event. 

The days of finding success by producing the same annual event are over. Audiences are savvier and expect more — more originality and more personalization. This new era is good news for show organizers who tap into sound strategy to meet (and exceed) audience expectation every year.

At this month's Thinking Thursday, we will discuss the importance of understanding our audience as the foundation for developing a clear and effective strategy, and hear from show organizers who have used event audits to develop a different perspective about their annual event.

Cori Prasifka, Senior Strategist, FreemanXP (Moderator)

Danielle Christensen, Event Director, Diversified Communications HQ

Melissa Rawak, Managing Director, Association for Financial Professionals

Maggie Vander Eems, Meetings and Operations Director, United Motorcoach Association

Freeman's Thinking Thursday events are designed to bring industry thought leaders and creative minds together for a lively, energetic discussion about best practices and current trends.

Space is limited, please RSVP today!

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