Haluk Kulin

Our Tribe

Haluk Kulin

Senior Vice President, Strategy and Data
Freeman Design Council Member

Haluk delivers groundbreaking marketing campaigns for top brands.

His deep strategic and operational experience helps companies improve the lives of people through marketing and digital technologies. At FreemanXP, Haluk works with our strategy, creative, digital and marketing teams to build trust and value through data.

Haluk’s experience includes more than a decade at Unilever, where he tapped his considerable knowledge of strategy, marketing and consumer insights to develop some of its most successful brands. In 2009, he launched Personal BlackBox, a for-profit social enterprise that pioneers new ways to deliver trust and responsibility for companies wishing to help their customers unlock the full potential and value of their data.

Haluk is a member of the Freeman Design Leadership Council, a team of 10 design-thinking leaders who bring a unique, transformative point of view to help Freeman and its customers battle complacency, risk-adversity, and time constraints to invent new ways of inspiring change.


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"Measure what you love if you want it to grow."

~Haluk Kulin

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