PCMA Convene: Hitachi Healthcare at RSNA Named Best in Show for Social Media
Convene's fourth annual Best in Show competition honors achievements and innovations in the meetings industry
In collaboration with Hitachi Healthcare, FreemanXP developed and executed a social media strategy for the brand's presence at RSNA. We are honored and excited to have this work recognized by PCMA's Convene Magazine as part of the publication's Best in Show program.
From the Convene website: Hitachi Healthcare Group brought in FreemanXP to help build social buzz around Hitachi Healthcare, a new suite of medical-technology products that launched at RSNA 2014, the 100th Scientific Assembly and Annual Meeting of the Radiological Society of North America. FreemanXP ran giveaways and contests throughout the show, facilitated “Meet the Speaker” Twitter chats, and continually updated a Twitter/Instagram wall highlighting social shout-outs to Hitachi’s products.
About the PCMA Convene Best of Show competition: The fourth annual Best in Show competition from Convene honors achievements and innovations in the meetings industry in 10 different categories, including technology, F&B, venues, room sets, and CSR. Nominated by Convene readers and vetted by its editors, the winners are featured in the magazine’s August 2015 issue, available in print as well as online at Convene’s new website, pcmaconvene.org.Read the Full Article
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