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MixMeetings: 6 Ways to Engage Younger Audiences with Digital

MixMeetings: 6 Ways to Engage Younger Audiences with Digital

Technology best practices to Millennial-proof your events

06/16/17 — From MixMeetings: "Most marketers know that digital and event technology is essential for events and brand experiences. But did you know that it’s mission critical for organisations looking to engage Millennials and Gen Z? According to reports, 53 per cent would rather give up their sense of smell than give up their technology. With the digital stakes so seemingly high when it comes to younger audiences, how can marketers incorporate the right mix into their events and brand experiences?" 

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Katherine Zimoulis

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