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AdAge Ranks Freeman as a Top Agency

AdAge Ranks Freeman as a Top Agency

The results are in and Freeman is honored to be a Top 25 Worldwide Agency

4/29/2018 — From AdAge: "Freeman puts brand experience at the center of integrated marketing campaigns and designs sensory experiences that bring people into lasting and meaningful relationships with a brand. Brand experience creates an opportunity for brands to do what technology or media can't do on their own: create immersive experiences that blend analog and digital environments to connect people in meaningful ways. Freeman launched the Freeman Design Leadership Council, an ensemble of 10 design visionaries tapped to advance design for the brand experience category. The council was selected by Freeman chief design officer, award-winning design legend Bruce Mau. The group advises Freeman of developments in their areas of expertise to accelerate the transformation of brand experiences. A few notable individuals include Andy Cunningham, responsible for PR for the original Macintosh launch; Charles Adler, co-founder of Kickstarter; and Gina Warren, responsible for evolving lululemon's unique culture. Recently, Freeman launched the Freeman Design Insights Panel, which unlocks preferences and behaviors of design-centric consumers across multiple industries. Originally an acquisition of the Inside Dwell Panel, it contains nine years of longitudinal data about trends regarding affluent consumers with strong design sensibilities. The 7,500 panelists are a bellwether for the evolution of the affluent market." 

About the AdAge Agency Report:

Agency Report is Ad Age's annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. Ad Age has published Agency Report every year since 1945.

Read the full article about industry trends

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